Here is a copy of an email I got from ADBA. Although this is just a short commerical, it does reach millions of people who may undecided or even against the APBT. If you own an APBT or American Bully, especially if you are a Verizon customer, please take action. If anyone needs help drafting a letter, I will be glad to help you.
Thank you in advance to everyone who calls or sends letters about this issue!
Ok, here is the email:
Verizon is waiting to hear from YOU!
Dear CASEY HOLLEY,
Here is the link to the TV ad Verizon is running:
http://www. youtube. com/watch?v=f7hiUrTy6vU
Tell them what YOU think?
Who to contact:
Verizon Corporate Office
140 West Street
New York, NY 10007
(800) 621-9900
Bill Kula
william.kula@verizon.com
Director-Media Relations
(972) 718-6924 (o), (214)789-1644 (cell), (972)718-0184 (fax)
Brenda Raney
brenda.raney@verizonwireless.com
Executive director of media relations for Verizon Wireless
(908) 559-7518.
Robert (Bob) Z.
Elek
bob.elek@verizon.com
Manager, Media Relations
Verizon Communications
(813) 483-2541
Call Bill Kula, Brenda Raney and Bob Elek directly and leave phone messages anytime.
To reach the corporate office, you must call during regular business hours–Put that on your 1 Monday To Do List!
Be polite and direct in your request that they kill the LG Dare commercial ad depicting the American Pit Bull Terrier (aka Pit Bull) as a vicious junk yard dog 
My letter to Verizon
Sent: Saturday, July 19, 2008 6:23 PM
To: ‘responsibility@verizon.com’; ‘brenda.raney@verizonwireless.com’; ‘william.kula@verizon.com’;’ bob.elek@verizon.com’
Subject: Calling Verizon
To all whom this concerns at Verizon,
Your TV ad for the new LG Dare cell phone is a disgraceful attempt to grab thrill seeking eyeballs for corporate profits.
To portray a breed of dog as aggressive and vicious is serving to alienate many outraged Verizon customers concerned about the humane treatment of all dogs and the negative message you are sending!
Furthermore, your brand of gimmick advertising serves to bolster negative breed stereotypes of the American Pit Bull Terrier (aka Pit Bull). This breed already suffers from being demonized by myths, public misconceptions and legislative ignorance regarding dog behavior. Irresponsible ads like yours seek to credit and promote these stereotypes.
As a loyal Verizon customer for years, I feel compelled to cancel my accounts (both business and personal) unless you pull this ad immediately. Exploiting the plight of dogs who suffer as a result of media sensationalism and animal abuse will not be tolerated by a society moving forward to promote animal welfare issues.
Do the right thing.
Dare to admit the ad was a mistake!
Yours truly,
Paula Terifaj DVM
www. roverlution. org
Cc: members of roverlution. org
Do Your Dog Duty
Send e-mails and make phone calls to Bill, Brenda and Robert at Verizon. Next, snail mail your comments to the corporate office. Act NOW and within hours our emails and phone calls will jam-up voice mail and in boxes.
Make it an avalanche!
PLEASE forward this request to other animal advocates…
